The situation creates headaches for the people marketing the two films — made worse by the fact that any poster showing the White House in peril is reminiscent of a third movie, "Independence Day." (That's perhaps why "White House Down" chose to tout a different Washington landmark.)
When I last explored the phenomenon of twinsie movies in January, I determined that the second film to be released is usually worse.
But that doesn't mean it makes less money, as the Hollywood Reporter points out:
In 1996, Disney's Armageddon fared better than Deep Impact (each was about an asteroid headed for Earth). Both were box-office hits. Paramount's Deep Impact, opening May 8, earned $349.5 million worldwide; Armageddon, opening less than two months later on July 1, grossed $553.7 million globally.
In 2011, sex romps No Strings Attached, released in January, and Friends With Benefits, released in July, both grossed $145 million, a respectable sum. And last year, Universal's Snow White and the Huntsman earned $396.6 million worldwide, more than double the $166.2 million grossed by fellow Snow White pic Mirror Mirror, despite the fact that it opened second.Believe it or not, we're not done with same-topic movies this year. Tom Cruise's "Oblivion" (due in April) and Will Smith's "After Earth" (coming out in June) are both action films about a postapocalyptic Earth that's been abandoned by humans.
If only they didn't face such a crowded marquee at the multiplex.